What does it really mean to build a people-first agency?
Join Chris in conversation on our startup podcast with Barbara Stephenson, Agency Principal of 300FeetOut, as we explore what it really takes to build a people-first digital marketing agency in a results-driven world.
Barbara’s journey began far from traditional marketing. She started her career in gerontology, working closely with aging populations and deeply human challenges. Over time, that experience shaped how she thinks about leadership, culture and responsibility for the welfare of her team.
Today, those values are embedded into how 300FeetOut operates.
Key Highlights:
• Why a people-first culture creates stronger agencies
• The shift from fixed-bid projects to sustainable retainers
• Treating employees as the most valuable asset
• Connecting brands to people, not just platforms
• The growing importance of aging and senior living
• How AI and technology are changing work—and why humanity still matters
Perfect for:
• Agency owners and leaders
• Digital marketers and brand strategists
• Founders building service businesses
• Leaders rethinking culture and burnout
• Teams navigating work-life balance
Marketing & Culture:
Learn how a people-first digital marketing agency can deliver strong results without sacrificing wellbeing, authenticity, or long-term sustainability.
A People-First Agency Leader – Barbara Stephenson
Barbara Stephenson is the Agency Principal of 300FeetOut, a brand-forward digital marketing agency known for its bold thinking and human-centered approach. Her background in gerontology gave her a unique perspective on human behavior, aging, and connection—insights that continue to influence how she leads teams and builds client relationships.
Rather than chasing growth at all costs, Barbara focused on building a healthy agency model. She moved 300FeetOut toward retainer-based partnerships, invested deeply in her team, and created a culture where work supports life.
About 300FeetOut
300FeetOut is a brand-forward digital marketing agency known for its offbeat and no-nonsense approach. They partner with organizations that are ready to take risks and push boundaries. The agency combines strategy, creativity and execution to help brands connect meaningfully with people.
The name 300FeetOut reflects a willingness to step beyond comfort zones, challenge assumptions, and show up authentically. From branding to digital execution, the team focuses on work that creates real impact—for clients and for the people behind the work.
300FeetOut links:
300feetout.com
LinkedIn
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